Dr. Byeonghwa Park
Director, J.Donald Lee Center for Entrepreneurship, Associate Professor of Management
- Ph.D. Computational Sciences and Informatics
George Mason University - M.S. Computational Science
George Mason University - M.A. Management
University of Nebraska - B.S. Business Administration
University of Arizona
Teaching Interests:
My primary teaching interest lies in the areas of operations management, quality management, project management, and entrepreneurship, with a particular focus on integrating data analytics and emerging technologies such as artificial intelligence into the curriculum.
Research Interests:
My primary research interests center on the intersection of operations management, entrepreneurship, and artificial intelligence. I focus on how emerging technologies and data analytics can enhance decision-making, improve organizational performance, and foster innovation in both established firms and entrepreneurial ventures. In addition, I am interested in global supply chain networks, cross-cultural management, and the role of quality frameworks in driving institutional and business excellence.
Selected Publications:
1. Park, B., Lee, H.-H., Park, S. R., Kim, D. G. (2025). Pathways to Entrepreneurial Satisfaction: Unpacking the Contributions of Self-Leadership, Self-Efficacy, and Customer Interaction Mode in Korean Startups.
2. Park, B., Jang, I., Kwak, D. (2024). Sentiment Analysis of the Covid-19 Vaccine Perception. Health Informatics Journal, 30(1).